Can you imagine baking a cake for the first time without a recipe? It’s hard to imagine how eggs, flour, sugar and butter come together to make our fave spongey delight, never mind what to do with them, in what order and for how long!
Being ‘discoverable’ means making it easy to be found by your ideal client, so your target audience can understand who you are and what you are. It’s top-of-the-funnel stuff: the first step in supporting your customer journey. Here are 7 to help you be more discoverable on social media.
On a grey day in January, when it’s feeling pretty cold (in the UK anyway) and our resolutions might have slipped into the ‘maybe next year’s pile, I’m here to invigorate your inspiration for your social campaigns. It can be hard to remain inspired when joy is in short supply, so let’s go back to …
Every industry is guilty of it, and perhaps marketing the most… yes, I’m talking about the language of jargon. If you’ve ever seen the brilliantly scripted W1A or 2012 programmes on BBC, you’ll know that the marketing agency featured across both series’ provides the writers with a lot of hyperbole to make light of, but …
Happy New Year! It’s the start of a new year (and new decade!) and everyone is focused on GOALS. January is a great time for planning, plotting and establishing expectations, especially when it comes to your business growth. If you are planning your social media marketing strategy for the year then you need to get SMART …
How to get S.M.A.R.T. With Your Social Media Strategy Read More »
