Time to SWOT Up: How a social media audit can help improve your marketing
Performing a SWOT analysis on your business existed long before digital marketing was even a consideration. Looking back to the 60s / early 70s, while the hairstyles and clothing are a distant,.
Social Media For Social Good: Celebrating International Women’s Day
If you’re into social media content planning, like me, you may have come across a few niche or even obscure national and international days of recognition while planning your content calendar; perhaps.
5 Reasons Facebook Remains Relevant To Businesses in 2021
The landscape of social media has shifted enormously over the last 5 years. In the UK, we spend almost two hours per day on our beloved platforms (and our screen time has.
The Rise of Ephemeral Content: How To Use Stories For Business
2019 was the year that Stories exploded. It all started with SnapChat and their self-destruct message, photo and video functionality. Instagram, however, soon took over with the introduction of Instagram Stories in.
How to get S.M.A.R.T. With Your Social Media Strategy
Happy New Year! It’s the start of a new year (and new decade!) and everyone is focused on GOALS. January is a great time for planning, plotting and establishing expectations, especially when.
5 Ways Social Media Will Kick Your PR Campaign Into Overdrive
Entrepreneurship. Most people have thought about it at some point in their careers. You, however, have made the commitment to jump headlong into giving up your 9 to 5 job to.